Valleywag
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internet famous
Julia Allison offers to join Wired marketing department
Thanks for the cover, Julia Allison writes to Wired editor-in-chief Chris Anderson, with the curious caveat: "I would never want your editorial prowess to be called into question over me," and a heavily dropped hint that she's not done with Wired yet. What's her game? More » -
internet famous
Wired rushes Julia Allison cover online -- but who's using whom?
Wired's August cover, featuring Internet nobody Julia Allison, wouldn't normally be going online for another week or so, when the ink-on-dead-trees version hits subscribers' mailboxes. (How pre-postindustrial!) We asked Wired executive editor Bob Cohn why the magazine rushed it online. He told us the posting got pushed up a few days owing to "all the attention online" for the as-yet-unseen cover story — whose subject is how to stir up attention online. More » -
The Wrong Tail
Harvard Business Review pins The Long Tail on the donkey
Harvard associate professor Anita Elberse has penned a long article for the Harvard Business Review that used data from Rhapsody and Australian DVD-by-mail distributor Quickflix to demonstrate that rather than the Internet enabling a "long tail" of niche media which publishers should embrace, the blockbuster strategy is still what pays dividends for content producers. In other words, Elberse argues that media is still a hits business, and that the Internet is not necessarily the democratizing force The Long Tail author Chris Anderson says it is. Anderson says that Elberse's analysis isn't wrong, per se, just that they disagree on exactly what the "head" and "tail" mean. Except that Elberse worked with Anderson on researching his book, so one imagines the Wired magazine editor explained it thoroughly. Funny, it's as though two different people analyzing the same data have come to entirely different conclusions about the "truth." -
google
Wired editor Chris Anderson's latest book proposal would throw scientific method under a bus
Google worship has gone too far. The latest prayer to the pretender to God-like omniscience comes from Wired editor Chris Anderson (and if it drums up enough controversy, it's bound to end in a book deal). He argues that we should give up on the allegedly outmoded maxim that "correlation is not causation," because now we're in the "Petabyte Age" and we can manipulate so much data that we can solve our problems without having to understand them. More » -
amazon.com
Jeff Bezos pitches the Kindle, BookSurge to skeptical mob at Book Expo America
LOS ANGELES, CA — Jeff Bezos pitched the Kindle to attendees at Book Expo America today in downtown LA, and then sat down with Wired editor and author of The Long Tail Chris Anderson for a little chit-chat. The takeaway? Much like Apple, Bezos uses the euphemism "customer experience" for "vertical integration," especially when it comes to the new Kindle and the requirement that print-on-demand publishers work with Amazon subsidiary BookSurge. After the jump, some choice quotes from before Anderson's questions (presumably from his notes, on regular old paper, pictured here) started to veer into extreme audience irrelevance when he brought up EC2 and Bezos' space ambitions. More » -
party report
Wired celebrates 15 years of turning a cult into a culture (and back again)
MIDTOWN WEST — "You're a normal person," Wired editor Chris Anderson asked me at Wired's 15th anniversary party last night in New York. "What do you make of all this?" He nodded his head toward the four corners of the roof top, crowded with the Wired set. In response, I said something about the thick-rimmed black frames and all the scarves. But for reading-comprehension points, I should have said I felt like I was in the midst of a cult. Because that's what Conde Nast's Wired is all about, Anderson and Wired cofounder Louis Rossetto told us in their speeches: turning the cult of technology into a culture, but keeping it as fervent as a cult. That and covers of a nude Jenna Fischer and LonelyGirl15 in bed, of course. Below, photos of the faithful. More » -
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clips
Charlie Rose on Charlie Rose on the Internet, by Samuel Beckett
Over the years, Charlie Rose has hosted Silicon Valley titans like Wired editor Chris Anderson, Amazon.com founder Jeff Bezos, and Google cofounder Sergey Brin on his late-night public television interview show. When Facebook launched its Beacon advertising program in New York, Rose played master of ceremonies. But not until now, with the discovery of this clip titled "'Charlie Rose' by Samuel Beckett," has Rose effectively explicated the industry. More » -
bad ideas
"Free!" issue of Wired not actually free
We heard through the grapevine that copies of this month's Wired were being taken off newsstands without payment — because unsuspecting readers thought the giant "Free!" on the cover meant the magazine was available no charge. Wired editor-in-chief Greg Anderson tells Valleywag:The mag was indeed free (but not at newsstands). There have been some scattered reports of people walking out with them without paying. After the alarms went off, we hope they were advised about the web offer ;-)
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advertising
Who paid for your free Wired
The February 2007 issue of Wired contained 67 pages of advertisements. The maker of this document — we hesitate to call it "art" — placed their logos in the exact same positions as they appear in the magazine. Get your signed copy for €50. -
free!
Get Wired for free -- thanks, Mr. Anderson!
Being editor-in-chief of a major magazine must do wonders for your book sales. (Or not.) Wired head honcho Chris Anderson published a 4,703-word excerpt touting his new book and how "free" is the future. Want to read it for yourself? Grab Nick Douglas's 100-word version, read the full article on Wired.com, or get your very own dead-tree edition of Wired — free!
Chris Anderson
San Francisco, 12:02 PM
Sat Nov 22
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